Prominent Additions to the Jury, Deadline extended: Latest News from the 2011 Framepool/ LBB/ FireFlies Challenge

Good news from the Framepool/ LBB/ FireFlies Challenge: We are pleased to announce that Al Moseley (180 Amsterdam), Barnsley (The Mill) and Tiger Savage (Tiger’s Eye) will also join our prominent jury.
The short-film competition is a great chance for newcomers as well as established directors to present their works to an internationally highly acknowledged jury – whilst engaging themselves for a good cause.
The winners will be honoured during the Cannes Lions Festival, June 23rd – location to be announced soon…

To give even more creatives the chance to enter, the deadline for all entries is now extended to May 16th.

More information can be found in the attached press release – or feel free to contact me any time!

Kind regards
Alexandra




ALEXANDRA MAIBERGER
PR & Communications

FRAMEPOOL AG
Infanteriestr. 11a Geb. E
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T +49 89 307 648 64
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alexandra.maiberger@framepool.com
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LATEST NEWS: http://www.framepool.com/newsflash/

Prominent Additions to the Jury, Deadline extended: Latest News from the 2011 Framepool/ LBB/ FireFlies Challenge

This year’s short film challenge promises to be another highlight at Cannes

London/ Munich/ Paris/ Los Angeles, May 3rd 2011 – Framepool, LBB and the Fireflies can now welcome even more advertising super stars to their challenge’s prominent jury: Al Moseley (180 Amsterdam), Barnsley (The Mill) and Tiger Savage (Tiger’s Eye) are now also confirmed as judges. Being a great success already in 2010, this year’s award show is going to be very international again: So far, 86 directors out of 25 different countries have registered for the 2011 Framepool/ LBB/ FireFlies Challenge. To allow even more creatives to upload their entries, Framepool have now decided to extend the deadline for all entries to May 16th.

The Framepool/ LBB/ FireFlies Challenge is aimed at directors from all over the world, who want to present their films to a highly prominent jury – whilst supporting a good cause at the same time. Contestants are asked to create a short film on the topic “compassion”. The works will be judged by a jury of advertising industry super stars, including Mark Tutsell (Leo Burnett), Jake Scott (RSA), Olivier Altman (Publicis), Steffen Gentis (BBDO Proximity), Ringan Ledwidge (Rattling Stick), Mike Clear (2010 Winner/Mother), Wolf Jaiser, Sandy Watson Scott (The FireFlies) – as well as Al Moseley (180 Amsterdam), Barnsley (The Mill) and Tiger Savage (Tiger’s Eye).

So far 86 directors and their teams have registered at www.Framepool-FireFlies-Challenge.com to take part in the competition and to get free access to Framepool’s footage. They come from all over the world – from Argentina to the United Arab Emirates, from Australia to the United States.

The call for entries opened at the end of March and the new closing date is May 16th 2011. The winners will be announced and honoured during the Cannes Lions Festival, June 23rd 2011 at 5 pm.

The 2011 Framepool/ LBB/ FireFlies Challenge
Initiated by Framepool and the advertising community website LBBOnline, the Framepool/ LBB/ FireFlies Challenge is dedicated to the FireFlies organisation. The FireFlies are committed to raising awareness and money for the fight against Leukaemia. Each year amateur cyclists from the ranks of the advertising and film world participate in the “FireFlies Tour” and cycle across the Alps from Geneva to Cannes – inspired by the courage it takes to fight Cancer but as well by compassion and the will to contribute to this fight.

By participating at this competition, Filmmakers from all over the world can help increase awareness for FireFlies and raise their own profiles at the same time: The
Framepool/ LBB/ FireFlies Challenge is free to enter and a great showcase for directors and their teams. The ten best films will be presented to a broad international audience during Cannes Lions. Additionally, the filmmakers profit from numerous communication activities, screenings and the distribution of DVDs across the world – this will guarantee the maximum awareness of their work.

More information can be found at www.Framepool-FireFlies-Challenge.com.

About FireFliesThe FireFlies Tour was established in 2001 by Sandy Watson Scott (then Head of TV, M&C Saatchi) in recognition of relatives and friends’ battles with cancer. The five cofounders: Jake Scott, Adrian Moat, Nick Livesey (all Directors at RSA Films), Tim Page (Head of TV at Y&R) and Chris Haworth (Ski Instructor) set out to cycle 1,000 km, 18 mountains in just 8 days from Lake Evian across the Alps to Cannes, arriving during the Cannes Lions Advertising Festival.

Inspired by the courage it takes to fight cancer the riders annually tackle the most gruelling climbs of Le Tour de France. Their motto is simple: “for those who suffer we ride”. The FireFlies are committed to raising money for LEUKA, a charity formed to support Research & Treatment of Leukaemia at the Hammersmith Hospital, London, renowned as a world leader in the treatment of cancers of the blood. Each year new amateur cyclists from the ranks of the advertising and film world have taken up the challenge. 2010 marked the 10th anniversary of the tour – and thanks to industry sponsors, the FireFlies smashed their target to raise £1.000,000 in aid of LEUKA to date.

http://www.thefirefliestour.com/

About LBBOnline Little Black Book began as a series of city guides covering major advertising centres and aimed at the global advertising community. It has evolved and is now a web site that includes the popular city guides as well as a comprehensive listing of international ad events, a directory and contact details for companies involved in the ad world in each city and local city information. Much of the city guide information on the site comes from colleagues and peers through recommendations. LBBOnline was created to build a global online community and resource specific to the ad world. It was created by advertising people for advertising people.

www.lbbonline.com

FRAMEPOOL – The Footage Collection Run By Filmmakers

Founded and run by filmmakers, Framepool is one of the largest online collections of motion content. 600,000 clips on numerous topics are available for immediate download at www.framepool.com. The portal enables filmmakers from the advertising, film and TV industry as well as media professionals cost efficient and successful realisation of their concepts.

Framepool manages licensing, research and rights clearance of motion content and has offices in Munich, London, Paris, New York, Los Angeles and Miami, as well as representatives and partners in several parts of the world.

www.framepool.com